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Bakery Advertising
· Digital Signage News
The advent of electronic signage, has brought out drastic changes in the advertising industry compared to the time of the monopoly of conventional print media. The digital sign designers range from just being printers to multimedia producers. The electronic signage is being created using pixels and video monitors in place of conventional printing ink. The current media-age has replaced the poster displays with large LCD or plasma video screens. The conventional static print signs only communicate one fixed message for a long period of time. ScreenWorks Media have invented a most modern technique known as WAFFiL (Wireless Ad Frames For Interactive Loyalty) that focuses on reaching the consumers in fun, relaxed and captive environments. They are the first to build a product that wraps the perimeters of an LCD or plasma screen and utilizes the otherwise dead space for displaying advertisements to explore marketing opportunities.
In the bakery section inside your store, you can use WAFFiL technology on the LCD screens to display the prices and promotion of the menu items on a daily basis. Waffils craft memorable marketing advertisements to create relationship between the brand and the consumer and in turn this relationship to life by persuading the viewers to act upon the message. You can display images and animations of the food items in a most attractive and alluring manner to target the customers inside the store.
WAFFiL’s digital signage network featuring LCD screens installed in an upscale fast casual bakery enables you to capture the attention of potential customers, educates the shoppers on its variety of offerings and saves money on its investment compared to traditional static signage. There are stores having multiple floor standing product displays. WAFFiL’s in-store advertising network helps in advertising in a unique way the different messages on different screens.
WAFFiL’s system of menu displaying is a perfect way in bakery or restaurants to replace the conventional light-box or vinyl menu systems. It allows immediate updating of prices and ensures consistency across the multi-site roll outs. A number of screens can be controlled and updated from one place; thus reducing the necessity of trained personnel on site. From a Waffil you can get a whole package of menu designs for your bakery. A digital menu board attracts viewers and generates product excitement, thus creating a significant effect on revenue generation.
You must remember that until recently the chalkboards were the only kinds of menu boards seen in bakeries and restaurants. People today are consuming more than ever and the smart bakeries and restaurants are enticing their deeper desire of palatable eating items by using digital technology. There is a tough competition between bakeries and restaurants serving quick and inexpensive meals all over the country; this has resulted in customers having more choice. Every bakery and restaurant is endeavoring to grab the quick attention of the customers. WAFFiL’s digital menu boards and digital signage allow operators to use dynamic messaging to convey brand information, advertise specials and deliver highly targeted promotions.
Now is the high time to replace the traditional menu boards and signs from the bakeries and food restaurants with WAFFiL’s digital signage LCD displays that allow restaurants to manage pricing and menu items instantly and remotely. To manage other in-store electronic billboards and outdoor drive can be managed through computerized menu board systems of WAFFiL.
With WAFFiL, you can use the digital signage as menu boards and incorporate this digital signage into your restaurants. Compared to the conventional standard backlit boards that require additional space and frequent changes, WAFFiL’s menu boards offer infinite amount of space as the presentation can be changed multiple times.
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