The surge in digital out-of-home advertising by companies is reflective of its ability to engage and create high awareness. According to a 2008 OTX report, digital signage advertising has stopping power

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Believe the hype around digital OOH - DMNews

Tags: adults-said, agency-buyers, audience-counts, create-high, digital signage, engagement-time, make-things, ooh, otx, research-metrics

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