Question 1: What if softwares like scala reduce prices to balance out the INEVITABLY growing demand for digital signs ? Won’t the digital signage companies run out of business if the Customers themselves purchase the software and … However , from the customers I’ve spoken with, the general consensus is that the same kinds of approaches that work for other forms of local ad sales — think local newspapers — work well for digital networks focused on hyperlocal marketing

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Are buyers missing the point of 'networked' digital signage?

Tags: balance-out, companies-run, customers, digital signage, digital-signs, forms, inevitably, other-forms, scala-reduce, the-general, think-local

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